Apurva Bhatt

If Quotes could define people, then “strength and growth come only through continuous effort and struggle” would be an ideal description of Mr. Apurva Bhatt.

Mr. Bhatt is the initiator of Branding Consultancy services in Gujarat. In his Journey of an illustrious 25 years, he has served over a thousand clients and completed over fifteen hundred projects including, many renowned industries, corporations, political parties, independent politicians, organizations, institutions, and many startups as well.

Apurva Bhatt was born on September 15, 1973, in Dwarika, Jamnagar Gujarat. His father was employed in a cement company and his mother was a homemaker. While Studying in Dwarika, his father lost his job due to company layoffs, making Standard Ten a very difficult year for them. The financial situation at home made it impossible for Mr. Bhatt to enroll in college and therefore after completing his Standard Twelve exams, he started working to support his family. His hopes of studying fine arts was put on hold as his familial responsibilities became his priority. However, the living expenses were getting too much to handle so they moved back to their ancestral home in Rajkot.

Mr. Bhatt was working from home on Sun Control Films Art work earning a mere INR 15 per film when he heard about a fine arts college in the nearby Surendra Nagar. He was grated to get admission and continue working to help the family and pursue his dreams. While studying he started enhancing his work and started creating marriage albums page designs. His hard work, however, wasn’t enough for his education. He fell short on the expenses for college. This only motivated him to work harder and doon was a Graduate in the year 1995. His passion for learning didn’t deter him from his responsibilities and two years before graduation he started his own label ‘Apurva Graphics.’ His thirst knowledge got him an internship with an advertising agency, without a stipend just so he could learn Graphic Designing better. He even moved to Dubai, for Six months to help a friend of his father, in their gold Jewelry shop. That, however, didn’t work out due to the unavailability of studio space for the store. He returned to India.

Back home he continued his freelance work from home while also working for industry. With the evolution of technology companies needed computerised graphic designs, and since he wasn’t experienced in that he had to quit the company and try and focus on his work from home opportunity. That too was becoming difficult as consumers were demanding computerized graphics and he couldn’t afford a computer. He, therefore, started working in a computer class center to earn some extra income.

This was the time when he started assigning the Digitalization of his graphics, to his friend Pankaj Pathak, in Junagadh who had a computer. And soon they ventured into a partnership called Apurva Graphics in 1998 and rented an office in Rajkot, as their main set up.

Their venture faced some difficulties as their new and innovative ideas were often too modern for the traditional loving industries in their sector. Mr. Bhatt and Mr. Pathak did their best to create a new frenzy in the market to engage more consumers towards their ideas and services. This required working on part-time hours so that each could focus on both work and growth. They finally caught s break when a client placed an order for a budget of INR 7 lakhs.

Since they were still new, they faced problems in terms of credit and agencies demanding bigger cuts without giving them credit or advance. They finally got help from an employee of a company who got their work done without the hassle of advance and credit. That helped them complete the work on time and are still their topmost clients.

Troubles seem to follow Mr. Bhatt as his office landlord sold his property and asked them to vacate their space. His father too passed away after a brief period of ill health. The last day’s Office coincided with the day of his father’s funeral, making it a memory impossible to forget. The partners, however, continued working hard even without a minimum bank balance due of INR 5000. The big project, however, enabled them to buy a bigger office in Plenary Arcade and grow substantially in their venture. They soon started getting corporate clients as well

In 2006, Mr. Bhatt stayed a new venture, Resource Link, aimed at creating awareness about graphic design services which will ensure awareness of professional consultancy and strategic services. This consulting service is a major help for clients seeking help with graphic design sectors

In 2012, Mr. Bhatt bought a bigger office space and hired more employees growing from just him and his partner to employees and his partner. This growth in business has allowed him to launch an app as well to enhance branding solutions. Best wishes to him and his team!

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By Akshay Upadhyay

Axay invested himself in Artificial Intelligence-based research work for Railway transportation system. The aim of the research work was to automate real-time scheduling, process monitoring, rescheduling, and resource allocation. Axay Upadhyay achieved his first milestone when he obtained patent and copyrights for the same. Not limiting himself to this he worked further to identify bugs for IT Giant LinkedIn, RedBus and many such renowned organisations. He received ample media attention for the same. Axay Upadhyay has received honours at national level award program for his outstanding contribution in the field of analysis and content writing for two consecutive years. Considering his remarkable contributions, Axay Upadhyay has been invited as a chief guest and expert speaker at national level award functions and conferences. He has addressed several seminars which has helped professionals and students to reach their full potential with the help of digital world potential.

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